Contents<\/p>

1<\/span> \u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u306e\u91cd\u8981\u6027<\/a><\/li>
2<\/span> ROI\u3092\u6700\u5927\u5316\u3059\u308b\u305f\u3081\u306e\u6226\u7565<\/a>
- 2.1<\/span> 1. \u660e\u78ba\u306a\u76ee\u6a19\u8a2d\u5b9a<\/a><\/li>
- 2.2<\/span> 2. \u30bf\u30fc\u30b2\u30c3\u30c8\u8a2d\u5b9a\u306e\u7cbe\u5ea6\u5411\u4e0a<\/a><\/li>
- 2.3<\/span> 3. \u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u8cea\u306e\u5411\u4e0a<\/a><\/li>
- 2.4<\/span> 4. A\/B\u30c6\u30b9\u30c8\u306e\u5b9f\u65bd<\/a><\/li><\/ul><\/li>
- 3<\/span> \u52b9\u679c\u6e2c\u5b9a\u3068\u6539\u5584<\/a>
  - 3.1<\/span> 1. \u4e3b\u8981\u6307\u6a19\u306e\u8a2d\u5b9a<\/a><\/li>
  - 3.2<\/span> 2. \u30c7\u30fc\u30bf\u5206\u6790\u306e\u6d3b\u7528<\/a><\/li>
  - 3.3<\/span> 3. \u7d99\u7d9a\u7684\u306a\u6539\u5584<\/a><\/li><\/ul><\/li>
  - 4<\/span> \u5177\u4f53\u7684\u306a\u5b9f\u8df5\u4f8b<\/a><\/li>
  - 5<\/span> \u7d50\u8ad6<\/a><\/li>
  - 6<\/span> TikTok\u63a1\u7528\/TikTok\u96c6\u5ba2\u3054\u691c\u8a0e\u306e\u65b9\u3078<\/a><\/li><\/ul><\/div>\n
    \u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u306e\u91cd\u8981\u6027<\/span><\/h2>\n
    \u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u306f\u3001\u4f01\u696d\u306b\u3068\u3063\u3066\u5e02\u5834\u3067\u306e\u7af6\u4e89\u529b\u3092\u9ad8\u3081\u308b\u305f\u3081\u306e\u91cd\u8981\u306a\u624b\u6bb5\u3067\u3059\u3002\u5f93\u6765\u306e\u5e83\u544a\u5a92\u4f53\u306b\u6bd4\u3079\u3001\u3088\u308a\u9ad8\u3044\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u7cbe\u5ea6\u3068\u30b3\u30b9\u30c8\u52b9\u7387\u3092\u6301\u3064\u305f\u3081\u3001\u7279\u306b\u4e2d\u5c0f\u4f01\u696d\u306b\u3068\u3063\u3066\u306f\u5f37\u529b\u306a\u6b66\u5668\u3068\u306a\u308a\u307e\u3059\u3002\u4ee5\u4e0b\u306b\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u306e\u4e3b\u306a\u5229\u70b9\u3092\u6319\u3052\u307e\u3059\u3002<\/p>\n
    1. \n
      \u30b3\u30b9\u30c8\u52b9\u7387\uff1a\u5f93\u6765\u306e\u30e1\u30c7\u30a3\u30a2\u306b\u6bd4\u3079\u3066\u3001\u5c11\u306a\u3044\u4e88\u7b97\u3067\u5e83\u7bc4\u56f2\u306b\u30ea\u30fc\u30c1\u3067\u304d\u308b\u305f\u3081\u3001\u7279\u306b\u4e88\u7b97\u304c\u9650\u3089\u308c\u3066\u3044\u308b\u4f01\u696d\u306b\u3068\u3063\u3066\u9b45\u529b\u7684\u3067\u3059\u3002<\/p>\n<\/li>\n<\/ol>\n
      \u3053\u306e\u3088\u3046\u306a\u5229\u70b9\u3092\u6d3b\u304b\u3057\u3001\u4f01\u696d\u306f\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u3092\u901a\u3058\u3066\u9867\u5ba2\u3068\u306e\u63a5\u70b9\u3092\u5897\u3084\u3057\u3001\u30d6\u30e9\u30f3\u30c9\u8a8d\u77e5\u5ea6\u3092\u5411\u4e0a\u3055\u305b\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n
      ROI\u3092\u6700\u5927\u5316\u3059\u308b\u305f\u3081\u306e\u6226\u7565<\/span><\/h2>\n
      ROI\u3092\u6700\u5927\u5316\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u3044\u304f\u3064\u304b\u306e\u6226\u7565\u3092\u8003\u616e\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u3053\u308c\u3089\u306e\u6226\u7565\u306f\u3001\u5e83\u544a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u8a2d\u8a08\u304b\u3089\u5b9f\u884c\u3001\u52b9\u679c\u6e2c\u5b9a\u307e\u3067\u306e\u5168\u3066\u306e\u30d7\u30ed\u30bb\u30b9\u306b\u95a2\u9023\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n
      1. \u660e\u78ba\u306a\u76ee\u6a19\u8a2d\u5b9a<\/span><\/h3>\n
      ROI\u3092\u6700\u5927\u5316\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u307e\u305a\u5e83\u544a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u76ee\u6a19\u3092\u660e\u78ba\u306b\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002\u4f8b\u3048\u3070\u3001\u30ea\u30fc\u30c9\u7372\u5f97\u3001\u30d6\u30e9\u30f3\u30c9\u8a8d\u77e5\u5ea6\u306e\u5411\u4e0a\u3001\u8ca9\u58f2\u4fc3\u9032\u306a\u3069\u3001\u5177\u4f53\u7684\u306a\u6570\u5024\u76ee\u6a19\u3092\u8a2d\u5b9a\u3057\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u5e83\u544a\u306e\u52b9\u679c\u3092\u6e2c\u308b\u57fa\u6e96\u304c\u660e\u78ba\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n
      2. \u30bf\u30fc\u30b2\u30c3\u30c8\u8a2d\u5b9a\u306e\u7cbe\u5ea6\u5411\u4e0a<\/span><\/h3>\n
      \u30bf\u30fc\u30b2\u30c3\u30c8\u3092\u660e\u78ba\u306b\u8a2d\u5b9a\u3057\u3001\u30c7\u30e2\u30b0\u30e9\u30d5\u30a3\u30c3\u30af\u30c7\u30fc\u30bf\u3092\u5206\u6790\u3059\u308b\u3053\u3068\u3067\u3001\u9069\u5207\u306a\u30e6\u30fc\u30b6\u30fc\u306b\u5e83\u544a\u3092\u5c4a\u3051\u308b\u3053\u3068\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3084\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306e\u5e83\u544a\u30c4\u30fc\u30eb\u3092\u4f7f\u7528\u3057\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u884c\u52d5\u30c7\u30fc\u30bf\u306b\u57fa\u3065\u3044\u305f\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3092\u884c\u3046\u3053\u3068\u3067\u3001\u3088\u308a\u9ad8\u3044\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u3092\u5b9f\u73fe\u3067\u304d\u307e\u3059\u3002<\/p>\n
      3. \u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u8cea\u306e\u5411\u4e0a<\/span><\/h3>\n
      \u5e83\u544a\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u8cea\u304cROI\u306b\u5927\u304d\u304f\u5f71\u97ff\u3057\u307e\u3059\u3002\u8996\u899a\u7684\u306b\u9b45\u529b\u7684\u3067\u3001\u30e1\u30c3\u30bb\u30fc\u30b8\u304c\u660e\u78ba\u306a\u5e83\u544a\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u8208\u5473\u3092\u5f15\u304d\u3001\u884c\u52d5\u3092\u4fc3\u3057\u307e\u3059\u3002\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u306a\u8981\u7d20\u3092\u53d6\u308a\u5165\u308c\u3001\u30e6\u30fc\u30b6\u30fc\u306b\u3068\u3063\u3066\u4fa1\u5024\u306e\u3042\u308b\u60c5\u5831\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u304c\u6210\u529f\u306e\u9375\u3067\u3059\u3002<\/p>\n
      4. A\/B\u30c6\u30b9\u30c8\u306e\u5b9f\u65bd<\/span><\/h3>\n
      \u8907\u6570\u306e\u5e83\u544a\u30d0\u30ea\u30a8\u30fc\u30b7\u30e7\u30f3\u3092\u4f5c\u6210\u3057\u3001\u3069\u306e\u30d0\u30fc\u30b8\u30e7\u30f3\u304c\u6700\u3082\u52b9\u679c\u7684\u304b\u3092\u30c6\u30b9\u30c8\u3057\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u6700\u9069\u306a\u5e83\u544a\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u3084\u30b3\u30d4\u30fc\u3092\u898b\u3064\u3051\u51fa\u3057\u3001\u52b9\u679c\u7684\u306a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u5c55\u958b\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n
      \u52b9\u679c\u6e2c\u5b9a\u3068\u6539\u5584<\/span><\/h2>\n
      \u5e83\u544a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u52b9\u679c\u6e2c\u5b9a\u306f\u3001ROI\u3092\u6700\u5927\u5316\u3059\u308b\u305f\u3081\u306e\u91cd\u8981\u306a\u30d7\u30ed\u30bb\u30b9\u3067\u3059\u3002\u3053\u3053\u3067\u306f\u3001\u4e3b\u306a\u6307\u6a19\u3068\u6539\u5584\u306e\u305f\u3081\u306e\u65b9\u6cd5\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n
      1. \u4e3b\u8981\u6307\u6a19\u306e\u8a2d\u5b9a<\/span><\/h3>\n
      \u52b9\u679c\u6e2c\u5b9a\u306b\u306f\u3001\u30af\u30ea\u30c3\u30af\u7387\uff08CTR\uff09\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u3001\u9867\u5ba2\u7372\u5f97\u30b3\u30b9\u30c8\uff08CAC\uff09\u306a\u3069\u306e\u4e3b\u8981\u306a\u6307\u6a19\u3092\u8a2d\u5b9a\u3057\u307e\u3059\u3002\u3053\u308c\u3089\u306e\u6307\u6a19\u3092\u5143\u306b\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u8a55\u4fa1\u3057\u3001\u5fc5\u8981\u306b\u5fdc\u3058\u3066\u6226\u7565\u3092\u898b\u76f4\u3057\u307e\u3059\u3002<\/p>\n
      2. \u30c7\u30fc\u30bf\u5206\u6790\u306e\u6d3b\u7528<\/span><\/h3>\n
      \u5f97\u3089\u308c\u305f\u30c7\u30fc\u30bf\u3092\u5206\u6790\u3057\u3001\u6210\u529f\u3057\u305f\u8981\u7d20\u3084\u6539\u5584\u304c\u5fc5\u8981\u306a\u90e8\u5206\u3092\u7279\u5b9a\u3057\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u6b21\u56de\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306b\u5411\u3051\u305f\u5177\u4f53\u7684\u306a\u6539\u5584\u7b56\u3092\u5c0e\u304d\u51fa\u3059\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n
      3. \u7d99\u7d9a\u7684\u306a\u6539\u5584<\/span><\/h3>\n
      \u5e83\u544a\u904b\u7528\u306f\u4e00\u5ea6\u304d\u308a\u306e\u4f5c\u696d\u3067\u306f\u306a\u304f\u3001\u7d99\u7d9a\u7684\u306b\u6539\u5584\u3059\u308b\u30d7\u30ed\u30bb\u30b9\u3067\u3059\u3002\u5b9a\u671f\u7684\u306b\u52b9\u679c\u6e2c\u5b9a\u3092\u884c\u3044\u3001\u5f97\u3089\u308c\u305f\u77e5\u898b\u3092\u6b21\u56de\u306e\u6226\u7565\u306b\u53cd\u6620\u3055\u305b\u308b\u3053\u3068\u3067\u3001ROI\u3092\u5411\u4e0a\u3055\u305b\u7d9a\u3051\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n
      \u5177\u4f53\u7684\u306a\u5b9f\u8df5\u4f8b<\/span><\/h2>\n
      \u6700\u5f8c\u306b\u3001\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u904b\u7528\u306e\u6210\u529f\u4e8b\u4f8b\u3092\u4e00\u3064\u7d39\u4ecb\u3057\u307e\u3059\u3002\u3042\u308b\u4f01\u696d\u3067\u306f\u3001SNS\u5e83\u544a\u3092\u6d3b\u7528\u3057\u3001\u7279\u5b9a\u306e\u30bf\u30fc\u30b2\u30c3\u30c8\u5c64\u306b\u5411\u3051\u305f\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u3092\u5b9f\u65bd\u3057\u307e\u3057\u305f\u3002\u4ee5\u4e0b\u306f\u305d\u306e\u6210\u529f\u306e\u8981\u56e0\u3067\u3059\u3002<\/p>\n
      \n
      \n
      \u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306e\u7cbe\u5ea6\uff1a\u30e6\u30fc\u30b6\u30fc\u306e\u8208\u5473\u306b\u57fa\u3065\u304f\u5e83\u544a\u914d\u4fe1\u3092\u884c\u3044\u3001\u5fc5\u8981\u306a\u60c5\u5831\u3092\u9069\u5207\u306a\u30bf\u30a4\u30df\u30f3\u30b0\u3067\u63d0\u4f9b\u3057\u307e\u3057\u305f\u3002<\/p>\n<\/li>\n
      \n
      \u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\uff1a\u9b45\u529b\u7684\u306a\u30d3\u30b8\u30e5\u30a2\u30eb\u3068\u30ad\u30e3\u30c3\u30c1\u30fc\u306a\u30b3\u30d4\u30fc\u3092\u4f7f\u7528\u3057\u3001\u9ad8\u3044\u30af\u30ea\u30c3\u30af\u7387\u3092\u5b9f\u73fe\u3057\u307e\u3057\u305f\u3002<\/p>\n<\/li>\n
      \n
      A\/B\u30c6\u30b9\u30c8\uff1a\u8907\u6570\u306e\u5e83\u544a\u30d0\u30ea\u30a8\u30fc\u30b7\u30e7\u30f3\u3092\u30c6\u30b9\u30c8\u3057\u3001\u6700\u3082\u52b9\u679c\u7684\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u7279\u5b9a\u3057\u307e\u3057\u305f\u3002<\/p>\n<\/li>\n<\/ul>\n
      \u3053\u306e\u7d50\u679c\u3001ROI\u304c\u5927\u5e45\u306b\u5411\u4e0a\u3057\u3001\u5e83\u544a\u8cbb\u7528\u5bfe\u52b9\u679c\u304c\u6539\u5584\u3055\u308c\u307e\u3057\u305f\u3002\u6210\u529f\u306e\u79d8\u8a23\u306f\u3001\u6226\u7565\u7684\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u3068\u30c7\u30fc\u30bf\u5206\u6790\u306e\u6d3b\u7528\u306b\u3042\u3063\u305f\u3068\u8a00\u3048\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n
      \u7d50\u8ad6<\/span><\/h2>\n
      \u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u904b\u7528\u306e\u6210\u529f\u306b\u306f\u3001\u660e\u78ba\u306a\u6226\u7565\u3068\u52b9\u679c\u7684\u306a\u5b9f\u884c\u304c\u4e0d\u53ef\u6b20\u3067\u3059\u3002ROI\u3092\u6700\u5927\u5316\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u76ee\u6a19\u8a2d\u5b9a\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u8a2d\u5b9a\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u8cea\u3001A\/B\u30c6\u30b9\u30c8\u306a\u3069\u306e\u8981\u7d20\u3092\u8003\u616e\u3057\u3001\u7d99\u7d9a\u7684\u306a\u52b9\u679c\u6e2c\u5b9a\u3068\u6539\u5584\u3092\u884c\u3046\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002\u3053\u308c\u3089\u306e\u53d6\u308a\u7d44\u307f\u3092\u901a\u3058\u3066\u3001\u4f01\u696d\u306f\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u304b\u3089\u6700\u5927\u306e\u30ea\u30bf\u30fc\u30f3\u3092\u5f97\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n
      \u200b<\/p>\n
      TikTok\u63a1\u7528\/TikTok\u96c6\u5ba2\u3054\u691c\u8a0e\u306e\u65b9\u3078<\/span><\/h2>\n
      \n
      \n
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      \n
      \n
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      <\/figcaption><\/figure>\n
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